Analysis of the Impact of the COVID-19 Pandemic for Brazilian Business Organizations

Abstract

The COVID-19 pandemic had a major financial and social impact on various organizations in Brazil and the world. However, some organizations were more impacted than others, due to factors such as: management style, area of ​​operation, strategic direction, organizational culture, technological maturity, among others. This work has the general objective of analyzing the impacts caused by COVID-19 for Brazilian business organizations, aiming to identify its results and challenges in the view of its managers and internal employees. A qualitative and quantitative approach was adopted, including semi-structured interviews and the application of questionnaires to business organizations from different areas. Most of the interviewees mentioned that organizations, with a quick planning, with the support of managers, with the appropriate use of technology and the commitment of employees, managed to maintain business continuity during the pandemic using telework. Productivity was maintained and, in some situations, even increased, the big change that happened was the dissemination and acceptance of virtual meetings at various levels of the company.