Um Empurrãozinho no Bolsa Família: uma Proposta de Uso de Ferramentas Comportamentais no Programa

Authors

  • Henrique Santos de Faria Ministério Público da União
  • ConfiguraçõesLuís Henrique Paiva hspaiva1@gmail.com Paiva

DOI:

https://doi.org/10.21714/2238-104X2020v10i2-50370

Abstract

Study objectives: The present research explores some of the specific aspects of the Brazilian public policy Bolsa Família (PBF), held under a Behavioral Economics perspective. Methods/approach: An analysis of the main literature about the public policy and about the Behavioral Economics main history and insights was carried out. Main results: An intervention in the policy was suggested, based on Behavioral Economics insights: a new model of letter to improve the communication process with the beneficiary of the public policy in case of non-compliment of the conditionalities. We also propose a method for the evaluation of the intervention on the PBF. Practical contributions: The proposed intervention aims making the language used in the public policy simpler, clearer, and more effective. Academic contributions: This study contributes to the scholarly literature on public policies and behavioral economics.

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Published

2020-08-07

How to Cite

Santos de Faria, H., & Paiva, L. H. (2020). Um Empurrãozinho no Bolsa Família: uma Proposta de Uso de Ferramentas Comportamentais no Programa. Theory and Practice in Administration - TPA, 10(2), 108–123. https://doi.org/10.21714/2238-104X2020v10i2-50370

Issue

Vol. 10 No. 2 (2020): Jul/Dez

Section

Artigos de Pesquisa (Research Papers)

License

Autores mantêm, irrestritamente, o copyright e os direitos autorais, e concedem à revista Teoria e Prática em Administração (TPA) o direito à primeira publicação, com o trabalho simultaneamente licenciado sob a Licença Creative Commons Attribution CC BY que permite o compartilhamento da obra com o reconhecimento da autoria e publicação inicial nesta revista.