The media's spectacularization of politics in Argentina:
2011 Presidential Elections
Keywords:
Spectacularization, Politics, Argentina, MediaAbstract
During elections periods, professional policy appears in the media before the vast majority as distancing and spectacle such as advertising, trade show and saturation. The theoretical construction of this text revolves around the concepts, political and spectacle. The debate is built from placements authors as Schwarzenberg (1978), Baudrillard (1995) and Gomes (1995). There is no denying the importance of discussing this issue mainly because the media have become essential to the political process and the democratization of a country, and also because 2015 is an election year in Argentina. The problematic of the text place the policy in the media field and make voters realize the impact of these media in the process of consolidation of citizenship.
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